ABout
We're Committed to Helping Every Athlete Train Hard, Build Confidence, and Have Fun On and Off the Court.
our story
Built on Passion. Driven by Purpose
The Factory Basketball academy was founded to provide a different kind of basketball experience - one that focuses on total athlete development.
What started as a small training group has grown into a trusted academy where athletes of all ages build skills, confidence and leadership.
MORE THAN BASKETBALL
Train Hard
We push athletes to develop elite skills, a strong work ethic, and the discipline to be their best!
Build confidence
We empower athletes to believe in themselves, overcome challenges, and lead with confidence
Have Fun
We create an environment where athletes enjoy the game, build friendships, and love the process
What Families Are Saying
Real Stories. Real Impact.
“We are incredibly grateful to have Coach Matt work with our son. His dedication, patience, and expertise have had a profound impact on our sons development both on and off the court.Coach Matt not only improved our son’s skills but also instilled valuable life lessons about teamwork, discipline, and perseverance. We wholeheartedly recommend Coach Matt to anyone seeking a positive and inspiring mentor for their child.”
“Factory Basketball offers a truly positive and transformative experience for every athlete who walks through the doors. With exceptional coaching that emphasizes skill development, teamwork, and personal growth, players not only improve on the court but also gain lasting confidence off it. Whether you’re refining fundamentals or pushing toward elite levels, Factory Basketball creates an environment where every player can thrive and enjoy the game.“
“With the Factory Basketball Academy, our son has enjoyed the House League program, the Prep for Rep sessions, as well as private Skills Development. Coach Matt has done an incredible job teaching our son not only the fundamentals of basketball, but also about sportsmanship, team building, discipline and accountability. With his knowledge, patience, and positive reinforcement, Coach Matt has helped to develop in our son a sense of confidence, and a love for basketball. Whether your child is new to basketball, or looking to take their game to the next level, we highly recommend the Factory Basketball Academy!”
“Coach Matt is extremely knowledgeable and uses his expertise to teach skills that transfer directly into the game. He had helped our daughter build skill, endurance and confidence. Coach Matt is patient and supportive and is always encouraging and challenging her to be better, stronger and faster. We are extremely grateful for coach Matt!!”
“The Factory Basketball Academy provides the perfect atmosphere for players to learn and grow within the game of basketball. Their training and programs are designed to target the individuals skills & teach them life skills such how to hard work to strive to accomplish goals. Coach Matt is a remarkable coach , he teaches discipline, perseverance and shows great patience. Coach Matt shows dedication and effort through the work he does which enstilled confidence in my son. Coach Matt is transparent and has a reputable coaching background.”
“Coaches Nick and Jayden created a positive, inclusive, and encouraging environment with players of all skill levels and made sure all campers had the opportunity to participate and try new skills. Thanks again to Matt, Nick, and Jayden for all your hard work! We look forward to partnering again next year!”
Frequently Asked Questions
We understand that as a parent, you want to feel confident about where your child trains. We're here to help you find clear answers to the most common questions we receive. If you do not see what you are looking for, feel free to reach out here: info@factorybasketballacademy.com We are always happy to help.
Will my child play in games or scrimmages?
Yes. Even in our youngest age groups we incorporate fun gameplay. Older ages will have more structured scrimmages to help build confidence and apply what they learn in practice.
Who are the coaches and what are their qualifications?
Our coaches are experienced players and leaders who love working with kids. They have been trained to focus on skill development, teamwork, and creating a positive sports environment.
Our head coach, Coach Matt Lue-Hue, is certified to coach at the University level.
Where are the practices held?
Locations vary by age group and season. You will receive your specific location and schedule when you register. Once registration opens you'll find all the information you need on our website’s registration page for quick reference.
What should my child bring to each session?
Comfortable athletic clothing, indoor running shoes, and a water bottle. It’s also important for each child to bring their own basketball. To see what size they’ll need you can visit this page.
What is the refund or cancellation policy?
If your child cannot continue due to illness or other circumstances, contact us as soon as possible. We handle refunds on a case-by-case basis and always aim to be fair.
What is the cost and are there any discounts?
Pricing depends on the age group and program. We currently offer a sibling discount and occasional promotions. Check the registration page for up-to-date details.
What age groups do you offer programs for?
We offer programs for kids ages 4 to 15. Each age group is taught at an appropriate level so they can learn skills with confidence and have fun while doing it.
How long are the sessions and the season?
For the intro to basketball groups our sessions are 30min each. Our house leagues run from 60min to 2 hours depending on the age. Each season runs for 8-12 weeks depending on the holiday calendar (for example, we take breaks for Thanksgiving and Christmas).
Do you accept beginners?
Yes! Many athletes join with little to no experience. Our coaches create a positive and encouraging environment where every child can learn at their own pace.
Can parents stay and watch?
Absolutely! We love having parents cheer and encourage their kids. We just ask that parents remain in the designated viewing areas and let the coaches do the coaching.